Full-flat seats to sleep amidst the clouds, gastronomy signed by renowned Michelin-starred chefs, an infinite choice of entertainment...Air France- KLM is investing in increasingly high-end products and services to give the expression “welcome on board” a whole new dimension.
Take your seat in some exceptional cabins
On the long-haul network, Air France and KLM Royal Dutch Airlines have revisited everything to set a new travel standard in each cabin. The Group’s investment launched in 2013 is now being reflected in levels of customer satisfaction. The new cabins have received a warm welcome and satisfaction scores are increasing(1) thanks to the new products at both Air France and KLM Royal Dutch Airlines. This trend should be reinforced with the rapid deployment of new cabins across the Group’s network.
A cocoon in the sky
At the end of the Summer 2015 season, Air France will have thus equipped 21 Boeing 777s with its new cabins, flying to 18 destinations across the world. Each cabin has been the subject of meticulous attention to ensure an optimum level of travel comfort for customers.
On board the new La Première cabin, passengers benefit from a veritable haute couture suite affording total privacy. Air France has draped each of these suites with thick curtains, secured with leather tie- backs. A unique and daring concept, they enable the passenger to decide whether to be totally or just partially isolated. In an instant, the La Première seat turns into a real, fully-flat bed over two meters long.
In the Business cabin, Air France has created a veritable cocoon in the sky. The seat adapts to the shape of individual passengers, from seating position to a real bed measuring close to two meters long. The seat’s soft foam has been designed to offer an impeccable quality of sleep while the padded, sinuous bed head gives passengers the impression of being in a warm, contemporary room, a signature feature of Air France seats.
In Premium Economy, more comfortable seats and multi-position foot-rests further improve the comfort of this cabin. In Economy, the new seat has been completely redesigned with more legroom, new seat cushions, softer headrests and a wider tray table, etc. The seat ergonomics have been completely redesigned to ensure optimum travel comfort. There are also new features like electric sockets and headphone holders.
The ultimate in travel comfort
In parallel, the new KLM Royal Dutch Airlines World Business Class now equips the airline’s entire fleet of Boeing 747s on the long-haul network. The full-flat seat, measuring 2.07 meters long when fully extended, contributes to the ultimate in travel comfort.
The airline is also equipping its Boeing 777 fleet with a completely revamped World Business Class. The design of the seats is similar to those on the Boeing 747s, becoming fully-flat when extended and enabling a maximum level of privacy for sleeping or working. The warm color palette – also devised by Hella Jongerius – differs depending on the seat while new covers also guarantee a warm and convivial atmosphere on board.
Lastly, KLM Royal Dutch Airlines is also introducing a new Economy cabin on its Boeing 777s where the ingenious seat design affords more legroom. The ergonomic optimization of the headrest also provides more neck support while the availability of an electric socket also contributes to passenger comfort. One other vital improvement: the new seats are the lightest in their category, thereby reducing CO2 emissions.
A new phase in the move up-market
Air France is also continuing the move up-market for the products and services on its European medium haul-network on departure from/arrival at Paris-Charles de Gaulle. The airline listened to customers, questioned travel managers and collated some 10,000 feedback forms to devise its new offer, involving an additional €50 million of investment. Since April 2015, Air France has been progressively introducing a new, completely- redesigned seat on its medium-haul fleet. Upholstered in high-quality leather in all cabins, the seat offers an optimum level of passenger comfort, making it ideal for working, relaxing or enjoying a meal prior to arrival. This new seat will gradually equip 24 Airbus A319s and 25 Airbus A320s, i.e. 7,800 seats. A rapid airport transit, unrivaled fine dining in Business and Economy and a more flexible offer for business travel complete the new medium-haul offer.
(1) Based on online e-score satisfaction surveys.